by Emily McNair | May 15, 2023 | Disruption Proof, Podcasts
Brant Cooper discusses what innovation truly means and why so many organizations fail at it. The overly-used buzzword often means something different to varying members of the organization. It needs to be defined by the organization, then shared with everyone. 👉What...
by Emily McNair | Dec 9, 2020 | Lean Innovation Tools, NotCirculated
How to use the Toolkit Moves the Needle’s Innovation Toolkit is designed to be used in the context of your Lean Innovation work. The tools cover each stage of your work – Empathy, Experimentation, and Evidence. You will find three components for each tool in...
by Emily McNair | Dec 9, 2020 | Lean Innovation Tools
OBJECTIVE Determine which customer to prioritize when you have multiple high value customers. Access the Segmentation Matrix and Toolkit Now WHEN TO USE IT After you have completed your empathy interviews, and you have organized themes and insights using the Customer...
by Emily McNair | Dec 9, 2020 | Lean Innovation Tools
OBJECTIVE The key to moving the needle is to discover what makes customers truly passionate. The better you understand customers and their needs, the more likely you will be to develop a product that provides need-addressing utility and resonates at an emotional...
by Emily McNair | Dec 9, 2020 | Lean Innovation Tools
OBJECTIVE To identify the most pressing problem and crucial benefit your solution will provide in order to help your customer achieve their desired outcome. Access the Problem Zoom and Toolkit Now WHEN TO USE IT After you’ve zoomed in on...
by Emily McNair | Dec 9, 2020 | Lean Innovation Tools
OBJECTIVE The Experiment Map is designed to help document the various rapid experiments entrepreneurs execute while searching for a working business model. The Experiment Map documents your journey over time. This makes it easy to communicate progress to team members,...
