by Brant Cooper | Mar 28, 2023 | Disruption Proof, Podcasts
Value streams are all the activities an organization does to create value for customers and other stakeholders (usually within a specific product). “Lean” practitioners help you map your workflows, so you can see how to improve them while maintaining value creation....
by Brant Cooper | Mar 14, 2023 | Disruption Proof, Podcasts
Product management dates back to the 1930s with the concept of “brand management” pioneered at Proctor & Gamble. The memo that started it all sounds more like modern product marketing than product management, but your mileage may vary. Others point to 1990s...
by Brant Cooper | Mar 1, 2023 | Blog post, Disruption Proof
From its foundational beginnings in early brand management to high tech software program management, product management has emerged as its own collective of product-focused best practices. Product Management is a vital component of organizations undergoing digital...
by Brant Cooper | Feb 27, 2023 | Disruption Proof, Podcasts
The pandemic marked a point of acceleration for corporate digital transformation. The companies that performed the best were digital or had at least adopted a digital age mindset. Not surprisingly, companies who never had product managers are now forming product...
by Brant Cooper | Feb 15, 2023 | Blog post, Disruption Proof
With the rise of entrepreneurial activity after The Great Recession, Innovation Labs became all the rage in corporate environments. Corporates wanted in on the energy, if not the spirit. The word “innovation” became a popular buzzword that meant so many different...
by Brant Cooper | Feb 13, 2023 | Disruption Proof, Podcasts
For a long time economists thought demand existed before supply was created. It turns out, for most products, the inverse is true, where supply creates demand.People often aren’t conscious of their needs or how to...
by Brant Cooper | Jan 30, 2023 | Disruption Proof, Podcasts
On this LinkedIn audio event special Brant Cooper discusses the evolution of Innovation Labs. In this episode, Brant goes over the common errors associated with innovation labs and the real pivot they need to make in order to survive their 3-5 year...
by Brant Cooper | Jan 18, 2023 | Blog post, Disruption Proof
When was the last time you went through a company re-org? Re-orgs seem to be happening more and more regularly, especially with large organizations, and the excuses for them are often tenuous. Within the startup world, there’s buzz that Elon Musk’s mass layoffs at...
by Brant Cooper | Jan 17, 2023 | Disruption Proof, Podcasts
Innovation labs have expertise but it’s not invention. They excel at exploration work, and exploration is the solution for how companies should deal with uncertainty. Therefore, we should be turning the innovation lab into a source that can drive exploration...
by Brant Cooper | Jan 4, 2023 | Disruption Proof, Podcasts
Innovation labs have been hip for the last decade or so, yet the story is that they only last 3-5 years. Something is up here. It’s not up to the innovation labs or teams to produce innovation. I know, it sounds like a paradox. What it should really be about is...
