One of the worst things you can do as a product manager is create something that no one wants. In this article, we’ll discuss how having the right set of tools at your disposal can mean all of the difference between product success and failure.
An exploration into the process of creating products and services that provide value by using the “Diamond Nugget” hidden within this brand new innovation tool.
The better you understand customers and their needs, the more likely you will be to develop a product that not only provides need-addressing utility but also resonates at an emotional level.
Can you clearly define your customer, their problem, and your solution? They’re the core of all products, ideas, and initiatives so understanding and communicating them is vital.