One of the worst things you can do as a product manager is create something that no one wants. In this article, we’ll discuss how having the right set of tools at your disposal can mean all of the difference between product success and failure.
Research and Development labs don’t bring new innovations to market because they are charged with inventing new technology, but not the commercialization of those inventions. In this post, discover the 3 reasons why these inventions don’t get to market, and how to think about innovation from a new perspective.
In this “ask me anything” style video, Heather Hiscox of our Social Impact team tackles several prominent questions on the topic of Lean Innovation in the social impact sector, and how focusing heavily on the customer can change the way these organizations drive impact.
This year’s Lean Startup Conference more than ever before, guided us as organizations to focus on the things that truly matter, and be better at business for the higher good. Don’t miss the key takeaways about customer, culture, and learning gleaned from the 2018 event in Las Vegas.
An exploration into the process of creating products and services that provide value by using the “Diamond Nugget” hidden within this brand new innovation tool.
The better you understand customers and their needs, the more likely you will be to develop a product that not only provides need-addressing utility but also resonates at an emotional level.
It seems strange to use the word “customer” in social impact, but it reframes how your organization creates and delivers value for everyone.
Faced with immense and accelerating challenges, winning organizations are developing three customer-centric disciplines: Designing for Delight, Delivering for Delight, and Engaging Customers, Talent, and Partners for Delight. Learn practical steps your organization can take win new customer, retain existing customers, and build a culture of rapid learning and innovation.
Editor’s Note: This Podcast is a recording of a Live broadcast where we interviewed Mike Kendall as part of Customer Experience Week.
Understanding the key to finding the next growth opportunity for your company means you need to start with the right people. However; knowing how to build an inclusive team that best represents your customer takes time, energy and expertise. As the Vice President, Brand & Culinary Innovation at Dunkin’ Brands, Dan has world class teams creating breakthrough innovation. But how did he do it?
Can you clearly define your customer, their problem, and your solution? They’re the core of all products, ideas, and initiatives so understanding and communicating them is vital.