by Brant Cooper | Feb 26, 2019 | Blog post, Lean Innovation, Lean Innovation Tools
One of the worst things you can do as a product manager is create something that no one wants. In this article, we’ll discuss how having the right set of tools at your disposal can mean all of the difference between product success and failure.
by Brant Cooper | Jan 8, 2019 | Blog post, Case Study, Social Impact
Read the story of how innovative non-profit NCARB (The National Council of Architectural Registration Boards) used rapid experimentation to test assumptions and bring a new product to market that delivers real value to their customers.
by Brant Cooper | Jan 3, 2019 | Blog post, Lean Innovation
Just as with startups, the reason why enterprise product launches fail is that they don’t take the time to learn before they execute. This article explains how enterprise organizations can use lean innovation methodologies to bring new products to market successfully.
by Brant Cooper | Oct 12, 2018 | Blog post, Lean Innovation, Lean Innovation Tools
An exploration into the process of creating products and services that provide value by using the “Diamond Nugget” hidden within this brand new innovation tool.
by Brant Cooper | Sep 21, 2018 | Blog post, Case Study
Discover how Edmunds.com used lean innovation techniques to make their mission a reality in this case study about testing assumptions and bringing a new product to market.
by Brant Cooper | Aug 14, 2018 | Blog post, Lean Innovation
What is lean innovation? In this article, we discuss the three components that come together to make up the lean innovation methodology, the three Es of lean innovation, and three examples of enterprise companies currently using these principles to drive impact inside their organizations today.
by Brant Cooper | Mar 21, 2017 | NotCirculated
In the episode, we dive into how they’ve organized their innovation strategy into 4 operational buckets and how they not only identify new products but innovate on the core business.
We also talk about how they have done a fantastic job getting rid of the distance between the end customer and new product development teams amongst other things.
by Brant Cooper | Jun 3, 2016 | Blog post, Lean Innovation
One of the best ways to change a bad habit is to replace it with a good habit. Here are some key habits that you should stop doing if you want to innovate in the enterprise.
by Brant Cooper | Feb 26, 2016 | Blog post, Lean Innovation
Simply because the ROI of an innovation project isn’t seen this quarter and spot on projections are impossible, that doesn’t mean it’s not crucial for the health of an organization.
by Brant Cooper | Jan 23, 2016 | Blog post, Lean Innovation
Market research has an important role to play in product development. Leaving that up to one siloed department can be setting yourself up for failure.