The better you understand customers and their needs, the more likely you will be to develop a product that not only provides need-addressing utility but also resonates at an emotional level.
Can you clearly define your customer, their problem, and your solution? They’re the core of all products, ideas, and initiatives so understanding and communicating them is vital.
The value stream discovery loop meets you where you are. It is the tool designed to help you identify the assumptions and metrics that matter at each step of the value stream.